I'd been thinking about this for quite some time and it has taken me long enough to come to the decision that I need to eliminate apostrophes from some of my web sites. Yes, I'm staring at Rantings Of An 80's Nut above and it is a strong reminder of the error I have perpetuated. There are several reasons for this.
Visually, I think that I started using 80's because it just looks good yet the apostrophe is supposed to serve the dual purpose of standing in for something or showing possession. Not that music (or a nut) belonging to the decade is inappropriate. Grammatically, '80s or 80s is more appropriate. Since the ' in front of it kind of looks goofy (to me that is), I will be making the adjustment throughout my online work.
Another reason to make the change is that an assortment of errors arise from the current usage. If you check your current favorites area, you probably will see a messed up listing. Heck, the apostrophe in "80's Music Central" sometimes comes out like "& # 3 9 ;" which squished together are the html representation but in this form isn't visually attractive. I was able to rectify it on certain pages but I don't like having to chase down the issue.
The other concern is how it shows up in search terms. I like to search under 80's with hopes to see things like my site pop up higher in placement but from that search you will get a mixed bag that do not have the same spelling in their title. 80s would streamline the search criteria (even though I should probably add '80s, 80's and eighties in the meta tags.)
So, I'm off to start making some changes. (Heck, you can see that they've already been made above.) Here's hoping it helps and that it gets my feet back on the right path. Ahhh, the other reason that I'm making those changes... Ryan (a listener and frequent caller to the show) has made an offer to help redesign the page. For this, I'm humbled. But, the time couldn't be better to make the adjustments.